Top 5 Tips for Defending Your Marketing Budget in Unprecedented Times

As if defending a marketing budget within the law firm was not already hard enough, now CMOs are doing it within a time of unprecedented uncertainty. How do you move forward with putting together a marketing budget — and defending it — in the current environment? It certainly will not be easy, but there are steps that you, as the head of marketing and business development, can take to answer the challenges of the triple whammy of the pandemic, recession, and financial uncertainty.

To read the entire article, first published in PinHawk’s Law Firm Marketing Brief on August 25, 2020 , click here: https://legalmarketing.pinhawk.com/article/top-5-tips-for-defending-your-marketing-budget-in-unprecedented-times.html